Services for Advisors
I Really Don’t Want To Hassle With 401(k) Plans
Partner with us
We work with advisors who often don’t want to hassle with working on the retirement plan itself. We’ve found that there are three groups of advisors that we work really well with. If you see yourself, or your team, in one of these groups, we might be a good fit…
Some ideas of how we can work together...
Quarterback Style
Some advisors want to work with the company and its participants on their 401(k) Plan. They want to be seen as the “quarterback” of the team.
Business Owner Style
Some advisors really don’t want to work with the company or its participants on their 401(k) Plan at all. They want to work with the business owner, but have someone else work with everyone and everything else.
Hybrid Style
Some advisors would prefer to be somewhere in the middle. They don’t want to deal with everyone in the plan. They would like to have a seat at the table with the owners and higher paid staff.
Quarterback Style
Some advisors want to work with the company and its participants on their 401(k) Plan. They want to be seen as the “quarterback” of the team.
This fits when:
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The Advisor wants to build their relationship with the business owner and leverage that to build relationships with the company’s employees.
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The Advisor has found that as participants get to know them and see their communications, it encourages conversations about additional services, such as investments, insurance and financial planning, that the advisor provides.
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The Advisor doesn’t want to have to learn and do all the day-to-day “stuff” that is involved in running a 401(k) plan. They want someone else to handle all that.
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The Advisor would like help communicating and marketing to participants. But they want to market their services, not the services of the outside plan provider.
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The Advisor wants to talk in front of groups of participants in order to market their services directly to the participants, but they’d like someone else to help put it together (and send it out, if necessary).
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The Advisor would also like help writing up compliance approved presentations, content for emails to participants, statement stuffers and more.
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Business Owner Style
Some advisors really don’t want to work with the company or its participants on their 401(k) Plan at all. They want to work with the business owner, but have someone else work with everyone and everything else.
This fits when:
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What the Advisor really wants is for the owner of the company to utilize a Self-Directed Brokerage Account that the Advisor can manage.
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The Advisor wants someone else to handle all aspects of the plan.
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The Advisor doesn’t want an outside 401(k) provider to build a relationship with the business owner and end up with that owner transferring their accounts away.
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The Advisor really wants someone “friendly” to handle the plan in order to avoid competition with the service provider of the plan.
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Hybrid Style
Some advisors would prefer to be somewhere in the middle. They don’t want to deal with everyone in the plan. They would like to have a seat at the table with the owners and higher paid staff.
This fits when:
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The Advisor would like to partner with someone else to handle:
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the enrollment process
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taking the day-to-day calls from rank-and-file participants and
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pretty much everything else that is involved in running a plan.
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The Advisor would also like some help marketing to the participants that fit their target market.
